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FTC Compliance

The honest truth.

How we make money, and why it doesn't change a thing about what we recommend.

Last updated: May 20, 2026

The short version

SaveTheLook earns money through affiliate links. When you click a link on our site and purchase something, the retailer pays us a small commission at no extra cost to you. This is how we keep the lights on.

How affiliate links work

Most product links on SaveTheLook are affiliate links. This means:

  • The link tracks that you came from us
  • If you purchase, the retailer pays us a commission (usually 3-10%)
  • You pay the same price you would pay otherwise
  • You are under no obligation to use our links

What this means for our recommendations

We want to be transparent: yes, commissions are how we make money. But our editorial process is designed specifically to remove that influence from what we feature.

Here is what we do not do:

  • We do not accept payment for placement
  • We do not take sponsorships
  • We do not let retailers dictate our reviews
  • We do not feature low-quality items just because the commission is high

Here is what we do:

  • We feature only items that pass our editorial standards (89%+ visual match, 85%+ savings, quality construction)
  • We pick the best retailer for each product, not the one paying the highest commission
  • We will tell you if something is overhyped, even if linking to it would earn us money

Affiliate programs we participate in

SaveTheLook participates in the following affiliate programs:

  • LTK (LikeToKnow.It) — Our primary affiliate network for fashion retailers
  • Other retailer programs — We may also work directly with select retailers

FTC compliance

This disclosure is provided in accordance with the U.S. Federal Trade Commission's 16 CFR Part 255, "Guides Concerning the Use of Endorsements and Testimonials in Advertising."

We believe in transparent disclosure not because the FTC requires it, but because we think you deserve to know how we make money and how it affects what you read.

Questions?

If you have any questions about our affiliate practices or editorial standards, please contact us.

— The SaveTheLook Editors